Identity area
Reference code
IE LMOD 671
Title
1959 Guinness Advertisement
Date(s)
- Twentieth Century (Creation)
Level of description
Item
Extent and medium
Paper, ink. 37.5 x 50 cm
Context area
Name of creator
Biographical history
Archival history
26/08/2011
Content and structure area
Scope and content
A black and white advertisement for Guinness titled '1759-1959 200 Years of Guinness' and numbered GD.1 the first Irish press advertisement for Guinness stout. It has a picture of Arthur Guinness on the left and some text describing a little of the development of Guinness.
Guinness advertising has been iconic for a long time, but most of the advertising now seen in pubs here was never used in Ireland. This is an original proof of the first print ad ever published in Dublin. GD1, as it is known, was produced in 1959 – the bicentenary of the company.
